White Label Clipping

What your agency keeps, and what Clipping Culture runs

A white label clipping campaign splits the work along the line agencies already know: the client side stays with you, the clipper side comes to us. You pitch clipping as your own service and send us the client’s footage and campaign details. We become your back end and do not deal with your client directly.

Your agency keeps

• The client relationship, the contract and the price you charge, with an agency discount on our rate.
• The strategy, the approved footage and the brand rules.
• The report your client reads, built from the verified delivery we send you.

Clipping Culture runs

• The clipper network: 537K+ clippers who cut and post from their own accounts.
• The review of every submitted post against the campaign rules, before its views count.
• Clipper payouts and the count of verified views against the target.

How to sell white label clipping to a client

Most problems with a resold channel start with the promise made in the pitch. Sell clipping for what it delivers, and the first campaign becomes the baseline for the next budget.

• Sell verified views, not clicks. Clips post organically from creator accounts, so the campaign reports verified views against a target, not last-click sales.
• Start at the minimum that buys a real test. Managed campaigns start at $15,000; our pricing page shows what each budget typically buys.
• Pick footage that works without context. Demos, outputs, reactions, event moments and founder clips travel; a logo with no story does not.
• Agree how success is measured. Track branded search, sign-ups or sales during each wave against the weeks before it.

Confidentiality and NDAs

Some of our campaigns run under NDA, and we only show a client’s name or results when they say we can.

Clippers join each campaign on our Whop Content Rewards page, where they read the brief and the rules and submit their posts, so the brief they work from sits there. Your client’s contract, reporting and conversations stay with your agency.

Key takeaways

• Your agency keeps the client, the brief, the approvals and the price it charges.
• Clipping Culture runs the clipper network, the review of every post and verified-view reporting.
• Some of our campaigns already run under NDA, and we only name a client when they say we can.
• Pricing is based on the verified-view target, managed campaigns start at $15,000, and agencies can get an agency discount.

How white label clipping works, step by step

01. You bring the client and the brief

The campaign starts with your client's approved footage, the rules for what clippers may post and say, the platforms and the number of verified views the client is buying.

• Share the approved footage and brand rules
• Set the claims, links and disclosure wording
• Set the verified-view target for the client

02. We run the clippers and the review

Participating clippers cut the footage into native clips, post them from their own accounts and submit every post. Clipping Culture reviews each submission against the rules before its views count.

• Clips cut for TikTok, Instagram Reels and YouTube Shorts
• Every submitted post reviewed against the brief
• Rejected posts never count toward the target

03. You present verified results

Clipping Culture reports eligible views against the target by platform and by post, so your agency can report delivery to its client as part of its own work.

• Views by platform and by post
• Progress against the target you sold
• A baseline for the client's next budget

How pay-per-view pricing works

Pricing is based solely on the number of verified views you want. Verified views typically cost about $1.50 per 1,000, and managed campaigns start at $15,000. Most campaigns are scoped to a custom view target, so the budget rows on the pricing page are for illustration.

Which agencies white label clipping fits

• Social and creative agencies whose clients have footage worth watching.
• PR and launch agencies that need reach in the week something ships.
• Media buyers adding organic creator distribution beside paid social.
• Agencies that want a review of every post and verified-view reporting without building it.

When this is the wrong service

White label clipping is not the right fit when:

• The client's budget is under the $15,000 campaign minimum.
• The client judges the channel only on last-click sales or a fixed cost per acquisition.
• Every post needs legal sign-off before it goes live.

If your client only buys on a fixed cost per acquisition, paid social is built for that. If the client needs edits for its own channels, see our short-form editing service.

What to ask a white label clipping partner

Before you put a partner's work under your agency's name, check that its delivery will survive your client's questions.

1. Ask for named campaigns with view counts and a live campaign dashboard, not one viral clip.
2. Ask how every submitted post is reviewed before its views count.
3. Ask what reporting you get, by platform and by post, and how often.
4. Ask whether it can run a campaign under NDA and keep your client's name out of its marketing.
5. Ask what the minimum budget is and what it typically buys.

Read how to choose a clipping agency, see our clipping campaigns, or get in touch with your first client’s brief.