Die With Zero is a podcast, and its clipping campaign with us opened on May 14, 2026. The brief asked clippers to cut moments from the show featuring Bill Perkins' life philosophy into clips for TikTok and Instagram Reels.
The campaign logged 1,816,730 views from 300 submissions on our Content Rewards dashboard, re-checked November 5, 2026. That is about 6,100 views per submission.
Contrarian takes and punchy one-liners
The brief named three kinds of moment: contrarian takes on money, saving and retirement, plus short, punchy one-liners.
This page reports view counts only and offers no financial advice.
The campaign record
This campaign logged 1,816,730 views from 300 submissions on our Content Rewards dashboard.
| Campaign | Started | Views | Submissions | Views / submission |
|---|---|---|---|---|
| Die With Zero podcast, Bill PerkinsTikTokInstagram Reels | May 14, 2026 | 1,816,730 | 300 | 6,056 |
TikTok took about 72% of the views
TikTok drew 1.3M views from 214 posts and Instagram Reels drew 519K from 86 posts, about 72% and 28%.
Per post, the two feeds matched at about 6,000 views each. TikTok led because clippers posted there more often.
The biggest clips came a month in
The three biggest clips were all TikToks, posted 30, 36 and 38 days after launch. They reached 138K, 70.9K and 56.9K views.
The top one, posted June 13, had 19.1K likes, a like rate near 14%.
Together they made up 14.6% of the campaign. The other 297 submissions drew the remaining 85%.
Planning a podcast campaign that runs for weeks
Our read: the largest clips arriving after a month suggests a podcast campaign needs weeks of posting rather than a launch-week burst.
Our podcast clipping campaigns page explains how we run these. See pricing for typical delivery, or book a call.
The top Die With Zero clips
| Platform | Posted | Views | Likes |
|---|---|---|---|
| TikTok | Jun 13, 2026 | 138K | 19.1K |
| TikTok | Jun 19, 2026 | 70.9K | 1.64K |
| TikTok | Jun 21, 2026 | 56.9K | 279 |
Why it works
- Creator-led distribution opens multiple algorithm pathways at once.
- Creator distribution gives approved source material more creative interpretations and audience entry points than single-account posting.
- Weekly scale decisions turn campaign data into repeatable growth.

