Artist
Yung Gravy
401M+ views generated
Reach
401M+
TikTok +2
Yung Gravy's campaign was built around high-volume short-form distribution across TikTok, Instagram Reels, and YouTube Shorts using approved long-form source material.
Participating clippers created and published 2,277 unique short-form videos within the campaign guidelines. That output brought multiple moments, formats, and creative interpretations into the rollout.
The campaign record reports 401M+ organic views through decentralized creator distribution rather than one official account.
It is an example of how an artist campaign can use independent clipper creativity as a broad distribution system, not just an editing task.
Artist
Yung Gravy
401M+ views generated
Reach
401M+
TikTok +2
Views Generated
401,000,000
Videos Created
2,277
Views / Video
176,109
Scale Tier
Viral Scale
Campaign Signal Dashboard
Reach
401M+ total
Output
2,277 clips
Efficiency
176,109 per clip
Signal Score
95
/ 100Composite score from reach, production output, and per-video efficiency.
Why it works